Hollywood starlet Lindsay Lohan is the latest star to lend her name to a hearing loss awareness campaign. The 'Mean Girls' star has posed for musician Bryan Adams as part of the Hear the World campaign, created to raise awareness about the importance of hearing.
Lohan, 21, joins other celebrities such as Amy Winehouse, Joss Stone, Placido Domingo, Moby, and "King of Calypso" Harry Belafonte - who have taken part.
Each individual is photographed with their hand behind their ear to convey an attempt to listen or hear.
The campaign, created by hearing device manufacturer Phonak, calls attention to the social and emotional impact of hearing loss, which affects more than 10% of the world's population.
More than 500 million people worldwide are hearing impaired and the number is expected to increase to 700 million by the year 2015.
Belafonte, who has hearing loss, said: "Good hearing is extremely important. It has a lot of impact on personality. I noticed [when my hearing got worse] that my voice changed, and I had to speak more loudly.
"People thought that I was speaking more aggressively, and I didn't mean to be aggressive at all. I just think people should be very, very conscious and protective of their hearing."
Bryan Adams said of the campaign: "I'm interested in the goals that Hear the World is trying to achieve.
"As a musician I'm naturally sympathetic to a cause dedicated to help people appreciate and preserve an individual's sense of sound."
By Owen Williams, Feb 10 2008 © Copyright 2008 - Showbiz Spy
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